Smarter ABM in 60 Minutes: 3 AI Plays for Better Engagement
Thu, Oct 30
|Virtual Workshop (Zoom)
Build a 3-step loop you can actually run: Account Brief → Persona Profiles → Personalized First-Touch - all in just 60 minutes.
Time & Location
Oct 30, 2025, 12:30 PM – 1:30 PM CDT
Virtual Workshop (Zoom)
Guests
About the event
This workshop will be a hands-on session for lean marketing teams who want more account engagement results, without adding tools or headcount. We’ll keep it simple and shippable: I’ll demo each step live; you can follow along or just watch and use the templates after. This approach is focused on relevance and speed, not heavy programs.
Proven Outcomes: A recent client, a marketing team of 4, is saving over 85 hours per month, and delivering better quality work, using this exact framework.
What You'll Learn:
AI-Assisted Account Research Briefs: Turn public info into a concise 360° account snapshot in minutes.
Stakeholder Persona Profiling: Generate role-level goals, pains, and proof that actually guide copy.
Personalized Outreach Content: Draft a ≤90-word first email + ≤70-word follow-up you can send this week.